FIFA is rebuilding world football operations on AI. The World Cup is just the first test

FIFA is rebuilding world football operations on AI. The World Cup is just the first testWhen Romy Gai, FIFA’s chief business officer, described the operational challenge of running a 48-team World Cup across Canada, Mexico and the United States, he was not talking about technology. He was talking about complexity. Previous World Cups relied on local organising committees to absorb much of the logistical load. For 2026, FIFA is running operations directly. […] The post FIFA is rebuilding world football operations on AI. The World Cup is just the first test appeared first on AI News.

When Romy Gai, FIFA’s chief business officer, described the operational challenge of running a 48-team World Cup across Canada, Mexico and the United States, he was not talking about technology. He was talking about complexity. Previous World Cups relied on local organising committees to absorb much of the logistical load. For 2026, FIFA is running operations directly. […]

The post FIFA is rebuilding world football operations on AI. The World Cup is just the first test appeared first on AI News.